Integrated farming Integrated Farming is one of the two new business lines developed by FGV as part of our diversification from our oil palm mainstay. Integrated Farming leverages on the palm-based circular economy that taps into the lucrative synergies presented by the Group’s extensive palm oil operations to diversify into other forms of commercial agriculture such as dairy farming. FGV Integrated Farming has the following goals: Additionally, Integrated Farming is part of FGV’s embrace of the circular economy and involves cultivating cash crops on marginal plantation land and producing animal feed from palm waste. This moves FGV down the value chain where profit margins are higher. Taken from the sustainability perspective, the new business line infuses greater business sustainability through diversification and higher margins, realises circular economy by leveraging synergies inherent to existing operations and further adds to our contribution to enhancing food security. e-Commerce GOGOPASAR, our digital marketplace was set-up in 2020 to enhance our end-to-end agribusiness supply chain by connecting directly to consumers. It represents a convergence of technology and commerce, connecting business-to-business (B2B) and business-to-consumer (B2C) markets. GOGOPASAR plays an instrumental role in increasing our participation in the digital market space to reach online shoppers and enables us to control the supply chain by removing intermediaries. We also take charge of packaging, selling & marketing and delivery. The foregoing represents a win-win proposition for both parties, as consumers have the assurance of quality products while FGV makes higher returns. GOGOPASAR also creates opportunities for farmers, who are offered incentives based on the volume and quality of their supply. Most importantly, it is aligned to FGV’s ultimate goal of marketing products grown by farmers at fair trading prices. Contribute to the National Food Security Strategy Tap into Premium Market with a Focus on Healthy Lifestyle Capitalise on FGV’s Competitive Edge Expand Participation in the Downstream Business Value Chain Optimise natural resources at FGV’s disposal 1 2 3 4 5 Responsible Business 60 FGV HOLDINGS BERHAD RESPONSIBLE BUSINESS ABOUT THIS REPORT RESPECTING HUMAN RIGHTS
RkJQdWJsaXNoZXIy NDgzMzc=